Delete Photos On Phone.If They Are On Goofle Photos.Com Tips for Image Optimisation

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Tips for Image Optimisation

Image optimization is all about image SEO or the visibility of your images on Google and other search engines, it is also about reducing your images to the smallest possible size without reducing their quality to allow pages Your web site loaded up fast. This is important because everyone on the web expects websites to load quickly, in less than 2 seconds. Loading speed has a direct correlation to the number of hits you get and your total revenue, 30 seconds, either way, can have a significant impact on your sales. Search engines take into account the web speed of your website and the number of hits you receive when ranking your website.

There’s a lot you can do about optimizing your website, your images and your website speed, and it’s becoming more and more important as more and more people use phones, 60% of the 1 million new users of the internet does that to phones every day. . Working your way up the search engine results can be hard work, but it’s very rewarding in terms of sales and increased organic traffic.

Here are the top twelve tips for Image Optimization:

1: Carefully select Photos that match the message you want to convey

Be aware that internet users are likely to react to the images on your page before they read any text. A good photo should attract attention and encourage readers to explore and want to share your information. People often react emotionally and an interesting image that really relates to your subject will leave an impression. In general, it is better to take your time and create your own high quality images than to use royalty free images from the internet that many others are using. By using images that show humor or drama with your product you connect on an emotional level, which is more effective than sterile glossy commercial images that are technically perfect but cold. Original images are much better for SEO purposes.

2: Always Use the Highest Quality Format Possible in Every Situation.

Search engines are designed to prefer high quality content and compelling images. Web pages that contain low-resolution or poorly formatted images often look distorted on a mobile or tablet screen, so you’re doing yourself a disservice by using low-quality images.

In general, JPEG file formats are best because they provide the smallest file size and best quality.

GIF files should only be used for thumbnails and decorative images and not for large product images because the file size is too large and they don’t scale well.

While you can only get PNG files, they can be used for both JPEG and GIF files and then, because of their very small file size, they are great for simple decorative images. .

3: Name all your photos in clear and descriptive language

In order to succeed with good image optimization and a website that ranks highly in the search engines, you need to do everything possible to help the search engines.

Search engines crawl everything on your website including your filenames, so these should be keyword-rich filenames that are relevant and descriptive.

A good image description helps raise your profile and enrich the relevance of your content by helping web browsers better understand your images.

Alternative text is similar to titles in that they both provide an opportunity to enhance your content for user experience and search engine optimization.

4: Name and Improve Your Alternative Properties Carefully

Alternative features are an alternative when a browser cannot display images correctly, it uses alternative features for images, in text and to access the website. They are important for adding SEO value to a website, so images should include relevant keywords. This is one of the best ways to get your e-commerce products visible on web searches

Always explain the pictures in simple language

Add all model and serial numbers to your alternate specifications

5: Use Your Alternative Properties With Care

Don’t over-optimize by packing too many keywords and don’t use Alternate Attributes for fancy images as you might get penalized for over-optimization.

Always check your work carefully because mistakes can be severely penalized and remember that misleading titles will quickly increase your site’s conversion rate, this sends a signal to the Google search engine that your site is not trustworthy. that lowers your value.

6: Always have Short and Simile titles with your Photo

According to Kiss Metrics reading captions under images gets, on average, 300% more use than body copy. So if you leave titles blank you are missing a good opportunity for SEO and Optimization

The important factor is to ensure both image relevance and page relevance.

7: Using Multiple Images for Better Coverage and Viewing

Always arrange your images in order and frame so they flow easily, but be aware of how much you’re uploading. Check the result and try to balance the right number of images with fast loading times. More images may mean more conversions, but too many can mean longer download times and more waste.

When selling a product include multiple angles to best showcase your product, but don’t overload the number of photos as they all take up file space and all need to be optimized.

8: Optimizing Thumbnails

Using thumbnails is a great option, but they also need to be optimized, but they need to be used carefully and as little as possible because they can have a cumulative effect and can affect page load times. do you When putting alt text on thumbnails, make sure you use a very different text than the main images or they can all get mixed up.

9: Site maps

If your images are not specifically listed in your website’s source code, web browsers will not be able to see them. So in order for the crawlers to be able to find the images they need to have their location listed in the image sitemap. While using Javascript or image files to enhance your website’s visibility or shopping experience, using Google image sitemaps will make it easier for Google to find you and rank you higher.

10: Decorative pictures

Things that are considered decorative images, such as background colors, images, fancy border buttons or anything else added that is not related to the product, although they can add a lot of interest to a website, they also use a lot of file space and therefore slow down your page load time and as mentioned before anything that doesn’t need to slow down your load time hurts your site and website because people don’t wait more than 2 seconds on average and the faster the better.

11: Content Delivery Networks

Content delivery networks are becoming a very popular place to store content, both images and text, for your website. This can have the benefit of solving any problems you may have and help speed up your page load times, but it can also remove your backlinks and place them on the content delivery network instead of your website. As we mentioned and this is very important to emphasize Backlinks are critical for SEOso it is important to consider whether using CND is really in your best interest

12: Test Your Sites and Websites

Testing everything is important and any mistake will nullify all your efforts as web browsers will not be able to find you easily. Always check all alternative sites and properties. Also check for leverage and over-optimisation as both often hurt your rating.

Common sense combined with a bit of practical knowledge should be applied to all optimization, especially images, and for some reason, many people overlook this important area. Mastering the art of image optimization is something that can mean the difference between your online success or failure. If you are unsure or don’t want to spend time learning and implementing these basic strategies, it will be worth it to contract the services of an SEO expert to do it for you. The dramatic increase in new organic traffic and subsequent sales will more than pay for itself in a very short period of time, remember that there are over 2.5 billion potential customers looking for products and services but if you are not visible you are missing out. don’t give up

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